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Ghost Website Audit

Ghost audit: membership walls vs a citable publication

· Configuration notes, not a newsroom.

Ghost fingerprints from generator and /ghost/api/. SiteRune scores the public HTML. Members-only posts we cannot fetch do not count as AEO coverage.

Ghost Website AuditGH

What SiteRune checks on this stack

  • CMS / framework fingerprint from HTML, headers, cookies, and generator tags — fingerprint-based, not a plugin inventory
  • Titles, meta descriptions, canonicals, H1, and robots on the homepage and walked interiors
  • Security headers a crawler can see: HTTPS, HSTS, CSP, framing, nosniff, Referrer-Policy, Permissions-Policy
  • HTML TTFB, compression, and Cache-Control on the document — not a Lighthouse filmstrip
  • AI-bot robots policy, llms.txt, and Organization / FAQ / Article JSON-LD

Common problems

  • Marketing homepage looks finished; interior templates ship empty titles or leftover noindex
  • Hosted CMS cannot set HSTS/CSP, so the brief tells you to put a proxy in front instead of inventing an admin UI
  • A security plugin's 'block AI' preset Disallows GPTBot on a site that wanted citations
  • Session cookies or no-store on every anonymous GET, so the CDN never caches HTML

Ghost(Pro) vs self-host

Self-hosted Ghost: nginx in front, headers and cache you control, Ghost as the origin. Ghost(Pro): you get less header surface. Same rule as other hosted CMSes — proxy if you need CSP/HSTS the admin will not send.

Publication, not a paywall homepage

Ghost is good at Article JSON-LD and dates. Use that. If the homepage is a membership pitch with no entity and no public posts in HTML, the AEO chapter will look empty. SiteRune walks public URLs. It will not log in as a member.

FAQ

How do you know this is my stack?

Fingerprints in HTML, headers, cookies, and generator tags. Confidence is a score, not a certificate. Unknown stacks stay generic — we will not invent a CMS.

Do I need an account?

Three guest scans, no card. Create a free account when you want history and more interiors.

Run it on a live URL

Same scan engine. Guest scans stay free.

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