CMS
HubSpot CMS Website Audit
HubSpot CMS audit: tracking tax vs a site a crawler can quote
· Configuration notes, not a newsroom.
HubSpot fingerprints from hs-scripts.com and hs-banner. SiteRune scores the public page. Chat widgets and three HubSpot JS files are the usual third-party finding.
HUWhat SiteRune checks on this stack
- CMS / framework fingerprint from HTML, headers, cookies, and generator tags — fingerprint-based, not a plugin inventory
- Titles, meta descriptions, canonicals, H1, and robots on the homepage and walked interiors
- Security headers a crawler can see: HTTPS, HSTS, CSP, framing, nosniff, Referrer-Policy, Permissions-Policy
- HTML TTFB, compression, and Cache-Control on the document — not a Lighthouse filmstrip
- AI-bot robots policy, llms.txt, and Organization / FAQ / Article JSON-LD
Common problems
- Marketing homepage looks finished; interior templates ship empty titles or leftover noindex
- Hosted CMS cannot set HSTS/CSP, so the brief tells you to put a proxy in front instead of inventing an admin UI
- A security plugin's 'block AI' preset Disallows GPTBot on a site that wanted citations
- Session cookies or no-store on every anonymous GET, so the CDN never caches HTML
COS is hosted. Headers are limited.
HubSpot CMS will not give you nginx. Missing security headers go to a CDN in front, or HubSpot's own header settings where they exist. We will not invent a COS feature that is not there.
Marketing JS vs citable HTML
Popups, CTA loaders, and the tracking code on every URL show up in the third-party ledger. Organization schema, llms.txt, and robots that allow AI crawlers are still your job. A landing page that is a form and a background video is seo-thin even if HubSpot says the score is 'healthy'.
FAQ
How do you know this is my stack?
Fingerprints in HTML, headers, cookies, and generator tags. Confidence is a score, not a certificate. Unknown stacks stay generic — we will not invent a CMS.
Do I need an account?
Three guest scans, no card. Create a free account when you want history and more interiors.
Run it on a live URL
Same scan engine. Guest scans stay free.