GEO
Organization schema that answer engines can ground
· Configuration notes, not a newsroom.
NewsMediaOrganization counts. A logo and a sameAs list beat a slogan. SiteRune treats *Organization types as an entity — and refuses to invent one.
Entities, not keywords
Answer engines cite pages that look like an organization: @type Organization (or NewsMediaOrganization, or any *Organization), a name, a URL, preferably logo and sameAs. SiteRune's AEO chapter checks JSON-LD on the homepage and on crawled interior pages. FAQPage and Article on an inner URL count. We do not require the homepage to hold every type.
Do not invent the publisher
If a publisher entity already exists, we do not hallucinate an author byline to 'complete' Article. Dates come from inner pages when the homepage is a marketing shell. If we cannot see an organization, the finding is 'missing entity' — not a suggested fake masthead.
Run it on a live URL
The brief will name your CMS and attach the files. Three guest scans, no card.